The Mx Group Named BMA Agency of the Year Nominee for Second Consecutive Year
Burr Ridge, Ill. (May 7, 2015) — The Mx Group, a B2B digital and demand creation agency, is a finalist for the Agency of the Year award. This is the second consecutive year the agency has been recognized by the Business Marketing Association (BMA) as one of the best agencies in business-to-business (B2B) marketing with demonstrated success throughout 2014.
“This nomination is particularly rewarding as we take great pride in consistently producing effective and award-winning work for our clients,” said Andy Mahler, CEO and co-founder of The Mx Group. “It’s a testament to our commitment to excellence and the collaborative culture that is the foundation of the company.”
The BMA Agency of the Year nomination is one among several honors The Mx Group received from the BMA; the agency also received seven B2 Awards across a variety of categories:
- Direct Response Marketing, Direct Mail Dimensional Winner: Wheatland Tube Talking Pipes Campaign
- Miscellaneous, Original Illustration Winner: vAuto Access Velocity Illustrations
- Corporate Brand/Identity, Corporate Identity Program Excellence Award Winner: DealShield Corporate Brand Identity
- Corporate Brand/Identity, Annual Reports Excellence Award Winner: Catamaran Annual Report
- Internal Branding and Communications, Employer Branding Prog, Under 10,000 Employees Excellence Award: Catamaran Recruiting Website
- Video, Video Production, Under 5:00 Excellence Award Winner: Catamaran Wearable Technology Video
- Web Presence, Online Community, Open or Closed Excellence Award Winner: NGC China Coin Registry
The B2 Awards honor business marketers and agencies for going above and beyond the traditional marketing and communications role to engage their audiences. The awards encompass marketing initiatives that demonstrated outstanding strategy, creativity and results in B2B marketing. This year, a panel of industry experts evaluated nearly 1000 entries to determine winners across 24 categories.
The 2015 Agency of the Year will be announced and honored at the B2 Awards reception on Tuesday, May 26 at the Studio Paris Club in Chicago.
To view the full list of finalists for Agency of the Year, visit the BMA B2 Awards site.
About The Mx Group
The Mx Group is a digital and demand creation agency. We integrate marketing, technology and sales optimization services to help companies attract, convert and retain customers. For more than 25 years, clients have trusted us to help turn their marketing investments into measurable revenue. We are a collection of creative problem solvers, including marketing strategists, business analysts, designers, writers, programmers, data specialists and sales management experts. All bring unique skills and perspectives while contributing to our common mission of helping companies excite markets, engage customers, effect sales and embed value to create a Total Market Experience™. The Mx Group has won numerous awards in the areas of creative, media, digital development and sales enablement. For more information, visit TheMxGroup.com or call 800-827-0170.