The State of B2B Marketing Automation [INFOGRAPHIC]

by / May 14, 2015

Marketing automation has changed the B2B marketing landscape. Most B2B marketers have implemented or considered implementing a marketing automation solution in the past several years.

Here are some interesting statistics about current marketing automation usage and how early adopters are benefiting from this technology.

The Mx Group

B2B Insights, Staff Writer

The Mx Group is the second-largest independent, integrated B2B marketing agency in the U.S., with a mission to impact the marketplace for companies that impact the world. For over 30 years, we’ve created meaningful end-to-end buying experiences for B2B brands. Our clients are leaders and innovators in automotive, financial services, food, health care, legal services, oil and gas, industrial, packaging, trade associations, technology and SaaS who rely on our expertise to influence and grow their businesses. Our relationships with our clients and people are why B2B Marketing recognized us as Agency of the Year. Our headquarters are in┬áChicago, but our reach is global. Whether a client is an established or startup B2B brand, we have the people and perspective to be a strong partner that makes a difference.