The State of B2B Marketing Automation [INFOGRAPHIC]

Marketing automation has changed the B2B marketing landscape. Most B2B marketers have implemented or considered implementing a marketing automation solution in the past several years.

Here are some interesting statistics about current marketing automation usage and how early adopters are benefiting from this technology.

Marketing Automation Stats


About Tim Cook

Tim has more than 25 years of B2B marketing experience. He leads The Mx Group’s Client Services and Demand Generation departments. Previously, Tim held senior marketing positions at the global outsourcing firm Convergys, and served clients at McCann-Erickson and Resource Marketing. Tim completed his B.A. in English literature from Stonehill College in Easton, Massachusetts. He completed certificate programs in integrated marketing communications and change management at the Chicago Graduate School of Business.

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