
Matt Binz
Director of Digital Marketing
Matt leads the digital marketing practice at The Mx Group, which includes strategy and implementation in areas such as media planning; search, social and email; martech implementations; analytics; and conversion optimization. He has over 15 years of experience across hundreds of digital projects, starting as a web and application developer before moving into business analysis, digital marketing and project management. His digital marketing experience crosses multiple industries, including manufacturing, construction, retail, nonprofit, education, technology and health care. Matt holds a bachelor’s degree from Purdue University.
Articles From Matt

Build a Better B2B e-Commerce Experience
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The Nature of Nurture: Journeys That Go Beyond Email
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The Nature of Nurture: Create a Conversation
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The Nature of Nurture: How to Set Your Nurture Journey Up for Success
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2020 B2B Digital Marketing Trends From Digital Summit Chicago
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Increase Web Conversions with Customer-Centric Marketing
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Website Conversion — Fix the Leaks & Increase Leads!
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A Positive Approach to GDPR Compliance
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What’s Your Reputation? Time to Get Serious About Email Deliverability
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You’ve Got This! 4 Ways to Tune Up Your Marketing Automation Platform
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Real-time Personalization 101: What is it and When to Use it
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Thinking Outside the (in)Box: Part 2 — Nurturing Journeys That Go Beyond Email
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Thinking Outside The (in)Box: How Content Can Make Or Break Nurturing Campaigns
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