Customer Advocacy

Cultivate Customer Brand Advocates to Help Grow Your Business.

As trust in companies and sales teams declines, customer advocacy is becoming crucial for winning new business. Prospects won’t rely solely on your claims — they want proof of your past success. Our customer advocacy programs help you cultivate strong relationships and turn positive feedback into a powerful driver of demand.

How We Get Results:

Engaging and Empowering Customers

Brand advocacy grows as customer engagement grows. We assess your customer experience and help you find opportunities to dial up engagement, whether that’s through community building or enriching customers’ experiences with education or thought leadership content.

Making Customer Advocacy Capture Standard

We elevate capturing customer advocates from an afterthought to a strategic business priority. Our team makes it easy to collect a spectrum of feedback — written reviews, testimonials or case studies — by creating standard data capture forms, weaving this process into existing workflows such as customer satisfaction surveys, sales and customer service check-ins, product registrations and events.

Amplifying Your Brand Advocates

We can help you transform your customer advocates into powerful voices to build trust for your brand. Our team can leverage your biggest advocates in meaningful ways — from video testimonials and joint speaking engagements or podcasts to customer success press — and integrate customer testimonials and case studies into brand activation campaigns, your website and other critical touchpoints along the buyer’s journey.

How We Can Help:

Measure Customer Satisfaction

We can help you determine your baseline — who will raise their hand to advocate now and where you need to shore up to create more brand advocates.

Strategically Capture Customer Advocacy Data

Our team creates a process that makes it standard, and easy, to collect testimonials and case study opt-ins to market your customer success.

Create Brand Advocacy Content and Campaigns

We develop creative campaigns that put your customers front and center, generating impactful content that lets customer advocates do the talking — and marketing — for you.

Improve Customer Satisfaction

We’ll map your customer experience to identify areas of strength and weakness. Once armed with this data, our team can design programs to support customer retention and engagement, aiming to bring in more customer advocates in the future.

Ready to elevate customer advocates to help boost your brand?

Let’s talk