The Mx Group Hires New Senior Copywriter Brings Creative Concept Development and Digital Content Creation to New Role

Burr Ridge, Ill. (May 1, 2013) – The Mx Group, a marketing and technology services company, announced today the addition of Senior Copywriter Emily Slayton to its design and content team. Emily brings more than 10 years of experience in creative concept development, digital content creation, marketing copywriting and user experience copy to the company.

Prior to joining The Mx Group, Emily was the lead copywriter for the brand marketing team at Groupon, responsible for managing the copywriting team and developing both customer- and B2B-facing messaging for new products, marketing collateral, digital videos and branding initiatives. Her previous experience also included copywriting and consulting for several other Chicago businesses, including Music Dealers, Duotone Design and Design Toscano. She has a degree in journalism from the University of Missouri-Columbia.

Emily will be responsible for developing content and campaigns that elevate client brands, attract new customers and inspire action. For more information, visit www.TheMxGroup.com

About The Mx Group
The Mx Group is a marketing and technology services company that helps companies excite markets, engage customers, effect sales and embed value to create a Total Market Experience™. In February 2013, MarketSense and MarketEffect combined to become The Mx Group. The company was named a top B2B agency by BtoB Magazine for each of the past six years. The company is privately owned and located 20 minutes west of Chicago in Burr Ridge, Illinois. For more information, visit www.TheMxGroup.com or call 800-827-0170.

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06/19/2013