The Mx Group Hires New Director of Marketing Brings branding and content strategy experience to new role

Burr Ridge, Ill. (January 7, 2013) – The Mx Group, a marketing and technology services company, announced today the addition of Scott Anderson to its corporate team. Scott, who has been responsible for launching multiple corporate brands and websites, brings extensive strategy and management experience to the company.

Prior to joining The Mx Group, Scott spent six years as program manager and content strategist with the marketing communications group of Richardson Electronics and Richardson RFPD. During the past decade, he also freelanced as a strategy and creative consultant with numerous Chicago-area and international firms. He served as marketing manager with the Arthur Andersen organization for four years in St. Charles, IL. He has a bachelor’s degree in English from Indiana University and an MBA from Indiana Wesleyan University.

Scott will be working on corporate identity and content development initiatives to support the firm’s marketing and sales efforts within the B2B market. For more information, visit www.TheMxGroup.com

About The Mx Group
The Mx Group is a marketing and technology services company that helps companies excite markets, engage customers, effect sales and embed value to create a Total Market Experience. In February 2013, MarketSense and MarketEffect combined to become The Mx Group. The company was named a top B2B agency by BtoB Magazine for each of the past six years. The company is privately owned and located 20 minutes west of Chicago in Burr Ridge, Illinois. For more information, visit www.TheMxGroup.com or call 800-827-0170.

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01/07/2013